When we first started 318 Junk Removal, we didn’t have a huge marketing budget.
Truth is, every dollar mattered.
That’s why we leaned into door hangers.
Here’s why:
Cost:
Printing door hangers is a one-time cost usually around $100-$200 for a 1000 door hangers. But walking a neighborhood? That’s free.
The first handful of jobs we booked came from people scanning the QR Code on a door hanger and filling out a free estimate form.
That’s a $0.20 customer acquisition cost, which means all we had to do was book 1 job and it would cover the cost of marketing, any job we booked after that was profit.Control:
You choose exactly where your marketing goes. Want to target high-income neighborhoods? Drive there. Want to hit an area full of remodels? Park and walk.Personal Touch:
People see your face in their neighborhood. That familiarity builds trust before they even pick up the phone.
The takeaway?
When you’re just starting, saving money in every possible area is crucial. Door hangers are low-cost, high-return ways to get traction.
P.S.
If you want to chat about starting a junk removal business, we go live on TikTok every Tuesday at 7 PM CST. Come hang out, ask questions, and learn how to go from $0 to $1K/week.
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